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Upon seeing the newcomer, a cold smile appeared on Yue Hui's face. The flamboyant young man was Zhu Xiangyue, the heir of the prestigious Zhu Family in Hangcheng, and he could be considered the sole successor of that lineage.
Like many second-generation rich kids, Zhu Xiangyue studied abroad and only returned home after graduation to gradually engage with the family business. The Zhu Family's enterprises primarily revolved around real estate, foreign trade, and jewelry; however, their jewelry business had always been overshadowed by Yue Group.
Initially, the Zhu Family planned to abandon the jewelry sector since they hadn't made significant profits from it over the years. In fact, the jewelry business had been a financial drain. Yet, upon returning home, Zhu Xiangyue refused to give up on this field. He believed that real estate was too low-end and that jewelry represented a high-end industry. Thus, after his return, the Zhu Family entrusted him with managing their jewelry company.
Despite his flamboyant demeanor, Zhu Xiangyue proved to have some skills. In three years of taking over the company, he managed to turn around the long-struggling jewelry division, achieving profit growth for three consecutive years. Last year, the net profit of the jewelry company reached an impressive fifty million.
While fifty million might not seem like much for the Zhu Family, it excited them greatly. The fact that Zhu Xiangyue showcased such business acumen was what truly delighted them as a family with a single heir.
Zhu Xiangyue was brimming with confidence; at last year's end summary meeting, he boldly declared that within five years, he would surpass Yue's Jewelry Group and become the leading local jewelry company in Hangcheng, even ranking among the top three in Huaxia.
Zhu Xiangyue was not merely boasting; he had the full support of the Zhu Family behind him. In terms of family wealth, the Zhu Family surpassed the An family. If Zhu Xiangyue's business talents shone through and combined with his family's backing, it was not impossible for him to catch up to Yue Group within five years.
In this world, nothing is set in stone; even billion-dollar companies can go bankrupt overnight. Currently, Zhu Xiangyue stood as Yue Hui's strongest rival, and they were constantly engaged in a silent competition.
Over the past few years, Zhu Xiangyue had poached numerous jewelry design talents from Yue's Jewelry and even aimed to outbid Yue Hui for raw stone procurement. In recent years, Yue's Jewelry had been lagging behind in raw stone purchases compared to Zhu Family's acquisitions. Whenever there was something good available, Zhu Xiangyue would go to great lengths to snatch it away from Yue Hui without regard for cost.
Today, with Zhu Xiangyue appearing here, Yue Hui could already foresee what would unfold next. However, this time he felt no headache at all because Jiang Chen was right beside him.
It would be best if Zhu Xiangyue did not come looking for trouble today; if he did seek confrontation, it would be akin to courting disaster.
"Mr. Zhu, what's going on? Are you also interested in this Golden Buddha?" Yue Hui asked with a slight smirk on his lips, his smile lacking genuine warmth.
"Of course! As long as it's something President An is interested in, I am too. Besides, today is Old Li's auction day for collectibles; how could I possibly miss it? Old Li's collection includes gold and silver artifacts and jewels—things I must have," Zhu Xiangyue replied with a smile that belied his domineering tone.
"I'm sorry, but I've already secured this Golden Buddha. You understand the principle of first come, first served," Yue Hui said coolly.
"What does securing it matter? I can buy it outright right now and offer an extra million," Zhu Xiangyue declared arrogantly.
Zhu Xiangyue had come prepared this time; he intended to acquire all of Li Huan Guo's gold and silver artifacts and jewels to elevate his own jewelry company's status. He even planned to design some co-branded pieces inspired by these antique jewels—vintage styles or replicas.
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